For many Americans (Jane included), nothing symbolizes Death Valley more than the famous Twenty Mule Teams. These "big teams" pulled massive wagons carrying borax from the Harmony Borax Works near Furnace Creek to the railhead near Mojave, a tiring 165-mile (266 km), ten-day trip across primitive roads. Although the teams ran for only six years--1883 to 1889--they have made an enduring impression of the Old West. This is primarily due to a successful advertising campaign promoting 20-Mule-Team Borax Soap and the long-running Death Valley Days radio and television program!
What is borax used for?
Borax is well known as an ingredient in high efficiency laundry detergents, but it's most important modern use is in the production of fiberglass and borosilicate glass. The element Boron has powerful abilities to strengthen, toughen and make fire-resistant glasses, metals, wood, and fibers. It is used in approximately three hundred high-tech products.
Borax television commercials:
http://www.youtube.com/watch?v=hNfI1jK1wR8
Another one, with someone you know! Take a look:
http://www.youtube.com/watch?v=ghUy5WhjIHk&NR=1
Jane
ALL THINGS ARE CONNECTED!
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PS. I knew Death Valley Days as reruns, of course, not when they were on TV for the first time!
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GRAMMAR:
Notice we don't put an "s" when the quantitative modifyer comes BEFORE the noun.
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VOCABULARY:
ran = here, it's means "to be in operation"
laundry detergents = "la lessive"
reruns = "rediffusion"
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